LobsterJun 25, 20210 minMedia PerformanceDoes branded media drive a stronger performance? This months insight nugget looks into the impact branded artwork has on shopper media performance.
LobsterMay 24, 20210 minCovid-19How should we invest in media as lockdown eases? Insight into how media performance has changed since Covid and how brands should invest in media.
LobsterApr 26, 20210 minMedia PerformanceDelivering an ROI with digital mediaAn insight into trending weighted ROI on digital media. Contact mail@lobster-agency.com for more info on digital media performance.
LobsterMar 24, 20210 minCovid-19How has COVID impacted media performance? How has COVID impacted media performance?
LobsterMar 22, 20214 minThought PieceThe power of targetingShopper marketing is an effective way to get your brand and messaging in front of a lot of people. As technology has evolved, so has the ...
LobsterMar 22, 20212 minMedia PerformanceEffective media pairingsWhen executing in a shopper campaign, like with all media investment it is important every £ works hard. When building investment plans ...
LobsterMar 1, 20211 minPeople5 minutes with Toby Lyons (Client Associate)A 5 minute interview with Lobster client associate Toby Lyons.
LobsterJan 25, 20213 minMedia PerformanceTop tips for building effective shopper creativeTop tips for marketeers building shopper creative.