Planning your Christmas activation, but wondering whether it will perform well?
This months insight nugget looks at campaign performance trends across the Christmas period.
Planning your Christmas activation, but wondering whether it will perform well?
What makes a successful brand partnership?
Does retailer messaging work for digital media?
How to fuel a stronger brand £ uplift
How should you spread your media investment across the path to purchase?
An early indication into how e-commerce media is performing vs. media in-store.
What channels can we activate in a post-HFSS world to effectively launch an NPD?
In competition campaigns, how does the size of the prize impact returns?
Does branded media drive a stronger performance?
Delivering an ROI with digital media
Effective media pairings
Top tips for building effective shopper creative
How can at-fixture media impact your shopper marketing performance?
What does Plan-Apps reveal when it comes to Branded vs. Templated media?